With ADP's DataFresh you'll stay connected to your customers and better leverage one of your most important business assets -- your customer information.

Consistent and effective customer contact is vital to a successful dealership. To build "customers for life" it's important to stay in contact with the right customers and refocus efforts to those you can reach. ADP's DataFresh can help you do just that.

DataFresh is specifically designed to ensure all your client information is up-to-date, uploaded in your ADP Dealer Management System (DMS). When you subscribe to this cost-effective service, ADP will refresh your data on a regular basis, helping you to stay connected to your customers and get better results from your marketing efforts. Reach more customers via direct mail using accurate information:

Advanced customer record cleansing Superior customer move information Robust duplicate management Improved mail delivery Know which customer phone numbers are on a "Do Not Call" list Rapid and accurate customer data entry with Reverse phone lookup option